A recent report (registration required) from global performance marketing agency Merkle indicates that delivering excellent digital customer experiences is critical…
Constant Contact announced an integration with WooCommerce is now available to merchants using both platforms. Constant Contact also revealed enhancements…
GetResponse, an inbound and outbound marketing platform, has announced expanded capabilities, including webinar support, e-commerce solutions, a new online payment…
Marketing automation platforms form the backbone of marketing operations, increasingly serving as sophisticated marketing orchestration platforms. A range of platforms…
Challenges between sales and marketing, stemming from broader organizational issues, are not uncommon. From miscommunication to mismatched data, there are…
More brands are adopting an experience-driven approach to meet consumer expectations, and martech platforms are prioritizing experience in their development…
Customer service software provider Zendesk announced Wednesday it had acquired Smooch Technologies, a messaging platform focused on conversations between businesses…